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Case Study 03.
CBC Alexa Skill
The CBC Alexa skill for the Amazon Echo series of products offers users relevant content that is important to them such as news, live local radio, podcasts and music.
Project Overview
The Problem
With a growing number of voice-enabled devices on the market (Amazon Echo and Google Home), how can CBC be a source for news, information and music?
The Solution
Try and create partnerships with Amazon and Google and execute a “go-to” flash briefing and a custom CBC skill for Canadians to use and trust for the latest national and local news, information and music with Radio One, CBC Music and Podcasts.
The Tools
Pencil and paper, Sketch, Miro, InVision and Photoshop.
My Role
Voice Product Designer, Usability Testing
The Team
The Core Team: CBC’s Native Apps + Voice Platforms team (1 Product Manager, 1 Product Owner, 1 Content Designer, 1 Voice Developer).
Partners and Stakeholders: News + Listen content department, Accessibility team, Communications/Marketing/Branding/Research department.
Design
Echo Devices with Screens
Along with the original Amazon Echo Dot with no visual/interactive screen, Amazon has introduced Echo devices with screens in various sizes such as the Echo Spot, Echo Show and the Amazon FireTV.
I designed screens for all of the available sizes.
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